After the coldest, snowiest winter in decades, it’s time to get outside and enjoy the sunshine! To encourage parents to get out & about with their babies, Scandinavian Child has created the líllébaby I Am EveryWear Challenge. Throughout the month of May 2010, parents will be encouraged to share pictures and stories as well as advice for getting out on IamEveryWear.com.
The IamEveryWear Challenge is also a challenge to Scandinavian Child to spread the word about the EveryWear Carrier with the goal of recruiting parents from across in the United States to participate. Scandinavian Child’s progress in the challenge will be tracked on the home page of IamEveryWear.com.
The contest is open to all parents with infants, whether they’re using the EveryWear or another carrier for their baby, and throughout the 30-Day Challenge prizes will be awarded.
To be eligible for the Grand Prize*, participants in the “I am EveryWear” Sweepstakes must do the following:
- Complete the entry form on IAmEveryWear.com
- Submit two emails or blog posts showing photographs or videos of yourself out and about with your baby to Challenge@SCIchild.com
Engage in at least one of the following activities:
3. Post to SCI Facebook with stories & pictures of getting out and about with baby
4. Tweet (via Twitter) adventures using the hashtag #iameverywear
5. Email to your moms group or tribe of friends "pitching" the advantages of getting out & about with your baby
*Grand Prize: The Ultimate “On the Go” prize package will include the brand new Micralite Fastfold Superlite stroller (pictured below), two new líllébaby Diaper Bags – Stockholm and Oslo (pictured below) and a brand new EveryWear Carrier (pictured below). The grand prize will be announced by June 15, 2010 and awarded by June 30, 2010.
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